Customer data platforms are specialized systems that gather customer information from multiple sources and consolidate it into a central access …
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As businesses adopt customer-focused marketing, managing user data becomes a challenge, as its accumulation and versatility make it difficult for …
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Customer-first marketing demands you place the customer at the center of your business decisions, from campaign management to product development …
One of the most valuable pieces companies can use to optimize their operations is reliable, accurate, complete, and up-to-date customer …
According to LianaTech, 86.1% of marketing professionals are familiar with the concept of marketing automation. However, only a fraction of …
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Your mail server interacts with your recipient’s server through a sequence of predefined commands and parameters. Sometimes, these interactions lead …
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Getting your messages to the primary inbox is much more than writing stellar emails and hitting the send button. This …
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eCommerce AI chatbots are powerful solutions for enhancing engagement between businesses and customers. They are well-designed software programs with sophisticated …
eCommerce AI Chatbots: Important Use Cases And Popular Tools Read More »
How much would you spend on marketing automation software? 1. Pardot pricing: Basic plan costs $1,250 2. HubSpot pricing: Marketing …
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Inventory management is a critical task in every business. As companies try to keep track of their supplies, they face …
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Customers encounter several challenges as they interact with your eCommerce business. These challenges range from sign-up problems to product usage …
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Email authentication involves a wide range of simple and complex processes that prevent malicious actors from ruining your marketing campaigns. …
SPF, DKIM, DMARC: Detailed Guide to Email Authentication Protocols Read More »